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OM MALLIKARJUNA POULTRY FARMS - Quality Breeders

By BWA Envoy
April 05, 2022
2 Minutes Read

India is the land of spices with a rich culture and traditional foods that have long focused on local crop yields coupled with ample nutritional values. Nutrients that only now, after years of trying to westernize our diets, we are learning to readapt. Most Indian kids grew up listening to the very catchy jingle “Sunday ho ya Monday, Roz Khao Ande!”, and we all know how eggs are probably the easiest and one of the richer sources of proteins. Karnataka-based Nikitha Vasan, a general physician with almost a decade of experience in the agricultural sector, saw the potential for growth in the poultry farming business and established Om Mallikarjuna Poultry Farms in October 2021. In this short time frame, they have managed to enter a tentative agreement with India’s largest poultry enterprise and pioneers of contract farming in India, Suguna Foods Pvt Ltd.


Contract farming signifies agricultural production (including livestock and poultry) based on a pre-harvest agreement between the buyers and producers. The producer can sell the agricultural produce at a specific price in the future to the buyer as per the agreement. Under contract farming, the producer can reduce the risk of fluctuating market price and demand, while the buyer can reduce the risk of nonavailability of quality produce. Well-managed contract farming is an effective way to coordinate and promote production and marketing in agriculture.



Karnataka-based Nikitha Vasan, a general physician with almost a decade of experience in the agricultural sector, saw the potential for growth in the poultry farming business and established Om Mallikarjuna Poultry Farms in October 2021.


Once they have managed to complete the construction of Poultry cage sheds, then both parties will enter into separate contract breeding agreements. Om Mallikarjuna Poultry Farms is proposing to establish a contract poultry breeding farm to produce hatchable eggs with a buyback arrangement from M/S Suguna Foods Pvt Ltd. A guaranteed buyback arrangement ensures both; increased income for farmers and higher profitability for companies. As per the project report, M/S Suguna Foods Pvt Ltd has agreed to place the broiler parent birds in the sheds and to take care of the feed, vaccine, and medical requirements of the birds.


The induction of birds will begin in November 2022. M/S Om Mallikarjuna Poultry Farm will receive compensation per hatchable egg, per table egg, and miscellaneous income from the sale of manure and gunny bags from M/S Suguna Foods Pvt Ltd. Commercial operations of the firm are expected to commence in December 2022.


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