ADITI AGGARWAL - A Creative at Heart

By BWA Envoy
March 08, 2022
2 Minutes Read

In a society where the go-to career choices are Doctor, Engineer, or Lawyer, Aditi Aggarwal (@lovegiftalicious) has been paving the way for Creatives and Artists for the past 20 years. Her venture, 'Love Giftalicous', offers multitudes of women’s accessories and bespoke handbags along with gift packaging services. As she had modelled at an early age and is based in Mumbai, she channelled her interest in fashion into her products.

Her collections have not only been sported by celebrities like Kareena Kapoor, Deepika Padukone, Parineeti Chopra, and Farah Khan, but have also featured in magazines and movies. Be it every 90’s kids' guilty pleasure 'Femina' and 'Elle or cult classics like - 'Bunty Aur Babli', 'Hum Tum' and 'Bewafaa', her handcrafted handbag collection is everywhere. Her designs are inspired by the latest trends like their Boho-Chic collection, the map-inspired bags for the traveller at heart, or their latest collection featuring an Evil Eye design.

Despite all her success in the fashion world, giving back to society is something that Aditi has never delayed. Inspired by her nephew's art and craft projects and wanting to offer the privilege to the underprivileged, she decided to volunteer with several NGOs teaching English and Art. Overwhelmed by the creative fulfilment that experience provided her and the emotional connections formed with the kids, she decided to start her initiative- “Pay it Forward”. Under this, she taught over 100 kids from the slums in Mumbai and provided school stationery and art supplies to over 5000 kids. Since 2016, she has been teaching art to several children in Mumbai under the banner of “The Artsy Kid by Aditi”. Post-Covid, she has started online classes to reach children across the world. Her classes are a favourite amongst kids who can express themselves freely through art and craft.